Ten lucky femellas got the chance to join the She’s Mercedes event and meet inspiring people!

The She’s Mercedes Initiative: Since 2015, Mercedes-Benz has been deeply engaged in a global dialogue with women through the "She's Mercedes" initiative, addressing their specific needs and perspectives on mobility. The brand, shaped by strong women since its inception, aims to establish itself as a modern, luxury automotive choice for both women and men.

In collaboration with 15-time Grammy winner Alicia Keys, Mercedes-Benz introduces the "Keys to Success" social media campaign. This initiative encourages women worldwide to empower each other, learn, and grow together beyond the music industry. Alicia Keys, a global partner of Mercedes-Benz, mentors women in the music industry through the organization she co-founded, "She Is The Music," advocating for greater gender equality.

Produced during a songwriting camp hosted by "She Is The Music" at Jungle City Studios in New York City, the campaign showcases artists reinterpreting songs from Keys' current album. These tracks will be featured on Mercedes-Benz social media, amplifying participants' visibility and opportunities in the music industry.